/* ============================================================
   MEDIA SCHOLARS9 — style.css
   Black / Off-white editorial system, blue→purple→pink accents
   ============================================================ */

:root{
  --black:#0B0B0F;
  --charcoal:#17171C;
  --off-white:#F7F7F5;
  --white:#FFFFFF;
  --blue:#4F7CFF;
  --purple:#8B5CF6;
  --pink:#EC4899;
  --grad:linear-gradient(90deg,var(--blue),var(--purple),var(--pink));
  --grad-135:linear-gradient(135deg,var(--blue),var(--purple),var(--pink));
  --font:'Manrope','Inter',-apple-system,BlinkMacSystemFont,sans-serif;
  --nav-h:88px;
  --nav-h-scrolled:64px;
  --pad:clamp(20px,5vw,80px);
  --radius:18px;
  --ease:cubic-bezier(.16,1,.3,1);
  --grey:rgba(11,11,15,.55);
  --grey-light:rgba(247,247,245,.55);
}

*,*::before,*::after{margin:0;padding:0;box-sizing:border-box}
html{scroll-behavior:auto}
html.lenis,html.lenis body{height:auto}
.lenis.lenis-smooth{scroll-behavior:auto!important}

body{
  font-family:var(--font);
  background:var(--off-white);
  color:var(--black);
  font-size:16px;
  line-height:1.6;
  -webkit-font-smoothing:antialiased;
  overflow-x:hidden;
}
body.no-scroll{overflow:hidden}

::selection{background:var(--purple);color:var(--white)}
::-webkit-scrollbar{width:10px}
::-webkit-scrollbar-track{background:var(--off-white)}
::-webkit-scrollbar-thumb{background:linear-gradient(var(--blue),var(--purple),var(--pink));border-radius:8px}

img,video{display:block;max-width:100%}
a{color:inherit;text-decoration:none}
button{font-family:inherit;cursor:pointer;background:none;border:none;color:inherit}
ul,ol{list-style:none}

:focus-visible{outline:2px solid var(--purple);outline-offset:3px;border-radius:4px}

.skip-link{position:fixed;top:-60px;left:20px;z-index:1000;background:var(--black);color:var(--white);padding:10px 20px;border-radius:8px;transition:top .3s}
.skip-link:focus{top:16px}

/* ---------- utilities ---------- */
.container{width:100%;max-width:1560px;margin:0 auto;padding-inline:var(--pad)}
.eyebrow{
  display:inline-flex;align-items:center;gap:12px;
  font-size:12px;font-weight:700;letter-spacing:.28em;text-transform:uppercase;
  color:var(--grey);
}
.eyebrow::before{content:"";width:34px;height:2px;background:var(--grad);border-radius:2px}
.section-dark .eyebrow{color:var(--grey-light)}
.grad-text{background:var(--grad);-webkit-background-clip:text;background-clip:text;color:transparent}
.section{padding-block:clamp(90px,12vw,170px);position:relative}
.section-dark{background:var(--black);color:var(--off-white)}
.section-head{margin-bottom:clamp(48px,6vw,90px)}
.section-title{font-size:clamp(38px,6vw,84px);font-weight:800;line-height:1.02;letter-spacing:-.03em}
.section-sub{font-size:clamp(15px,1.4vw,19px);color:var(--grey);max-width:560px;margin-top:18px}
.section-dark .section-sub{color:var(--grey-light)}

/* ---------- custom cursor ---------- */
.cursor-dot,.cursor-label{
  position:fixed;top:0;left:0;pointer-events:none;z-index:9999;
  border-radius:50%;will-change:transform;
}
.cursor-dot{width:10px;height:10px;background:var(--grad-135);transform:translate(-50%,-50%)}
.cursor-label{
  width:84px;height:84px;background:var(--black);color:var(--white);
  display:flex;align-items:center;justify-content:center;
  font-size:11px;font-weight:700;letter-spacing:.2em;
  transform:translate(-50%,-50%) scale(0);
  transition:transform .35s var(--ease),opacity .3s;
  opacity:0;border:1px solid rgba(255,255,255,.15);
}
.cursor-label.is-active{transform:translate(-50%,-50%) scale(1);opacity:1}
.cursor-dot.is-link{transform:translate(-50%,-50%) scale(2.6);opacity:.55}
@media (hover:none),(pointer:coarse){.cursor-dot,.cursor-label{display:none}}

/* ---------- preloader ---------- */
.preloader{
  position:fixed;inset:0;z-index:2000;background:var(--black);
  display:flex;flex-direction:column;align-items:center;justify-content:center;gap:26px;
  transition:opacity .7s var(--ease),visibility .7s;
}
.preloader.is-done{opacity:0;visibility:hidden}
.preloader-logo{width:clamp(120px,16vw,190px);height:auto;animation:preFade 1.2s var(--ease) both}
.preloader-tag{
  display:flex;gap:14px;font-size:12px;font-weight:700;letter-spacing:.34em;color:var(--off-white);
}
.preloader-tag span{opacity:0;animation:preFade .8s var(--ease) forwards}
.preloader-tag span:nth-child(1){animation-delay:.35s}
.preloader-tag span:nth-child(2){animation-delay:.55s}
.preloader-tag span:nth-child(3){animation-delay:.75s}
.preloader-tag span:nth-child(3){background:var(--grad);-webkit-background-clip:text;background-clip:text;color:transparent}
.preloader-bar{width:min(240px,50vw);height:2px;background:rgba(255,255,255,.12);border-radius:2px;overflow:hidden}
.preloader-bar i{display:block;height:100%;width:0;background:var(--grad);animation:preBar 1.5s var(--ease) forwards}
@keyframes preFade{from{opacity:0;transform:translateY(14px)}to{opacity:1;transform:none}}
@keyframes preBar{to{width:100%}}

/* ---------- header ---------- */
.site-header{
  position:fixed;top:0;left:0;right:0;z-index:900;
  transition:background .4s,backdrop-filter .4s,box-shadow .4s,border-color .4s;
  border-bottom:1px solid transparent;
}
.site-header .nav{
  height:var(--nav-h);display:flex;align-items:center;justify-content:space-between;
  transition:height .4s var(--ease);
}
.site-header.is-scrolled{
  background:rgba(11,11,15,.72);
  -webkit-backdrop-filter:blur(18px);backdrop-filter:blur(18px);
  border-bottom-color:rgba(255,255,255,.08);
}
.site-header.is-scrolled .nav{height:var(--nav-h-scrolled)}
.nav-logo{display:flex;align-items:center;gap:12px}
.nav-logo img{height:40px;width:auto;transition:height .4s var(--ease)}
.site-header.is-scrolled .nav-logo img{height:32px}
.nav-links{display:flex;align-items:center;gap:clamp(20px,2.6vw,42px)}
.nav-links a{
  font-size:13px;font-weight:600;letter-spacing:.12em;text-transform:uppercase;
  color:var(--off-white);position:relative;padding:6px 0;
}
.nav-links a::after{
  content:"";position:absolute;left:0;bottom:0;height:2px;width:100%;
  background:var(--grad);border-radius:2px;transform:scaleX(0);transform-origin:right;
  transition:transform .4s var(--ease);
}
.nav-links a:hover::after,.nav-links a.is-active::after{transform:scaleX(1);transform-origin:left}
.nav-cta{
  display:inline-flex;align-items:center;gap:10px;
  font-size:13px;font-weight:700;letter-spacing:.08em;
  color:var(--white);padding:12px 24px;border-radius:100px;
  background:var(--grad-135);background-size:160% 100%;
  transition:background-position .5s var(--ease),transform .3s var(--ease);
}
.nav-cta:hover{background-position:100% 0;transform:translateY(-2px)}
.nav-cta svg{transition:transform .3s var(--ease)}
.nav-cta:hover svg{transform:translateX(4px)}
/* header on light pages starts over light hero? all heroes are dark — keep nav light text */
.nav-toggle{display:none;width:44px;height:44px;position:relative;z-index:1001}
.nav-toggle span{
  position:absolute;left:10px;width:24px;height:2px;background:var(--white);
  transition:transform .35s var(--ease),opacity .3s;
}
.nav-toggle span:nth-child(1){top:16px}
.nav-toggle span:nth-child(2){top:22px}
.nav-toggle span:nth-child(3){top:28px}
body.menu-open .nav-toggle span:nth-child(1){transform:translateY(6px) rotate(45deg)}
body.menu-open .nav-toggle span:nth-child(2){opacity:0}
body.menu-open .nav-toggle span:nth-child(3){transform:translateY(-6px) rotate(-45deg)}

/* mobile menu */
.mobile-menu{
  position:fixed;inset:0;z-index:950;background:var(--black);
  display:flex;flex-direction:column;justify-content:center;padding:var(--pad);
  clip-path:circle(0 at calc(100% - 54px) 44px);
  transition:clip-path .7s var(--ease);visibility:hidden;
}
body.menu-open .mobile-menu{clip-path:circle(150% at calc(100% - 54px) 44px);visibility:visible}
.mobile-menu a.mm-link{
  font-size:clamp(34px,9vw,52px);font-weight:800;letter-spacing:-.02em;color:var(--off-white);
  padding:10px 0;display:flex;align-items:baseline;gap:16px;
}
.mobile-menu a.mm-link i{font-style:normal;font-size:13px;font-weight:600;color:var(--grey-light)}
.mobile-menu a.mm-link:hover{color:transparent;background:var(--grad);-webkit-background-clip:text;background-clip:text}
.mm-foot{margin-top:40px;display:flex;gap:22px;font-size:13px;color:var(--grey-light)}
.mm-foot a:hover{color:var(--white)}

/* ---------- hero ---------- */
.hero{
  min-height:100svh;background:var(--black);color:var(--off-white);
  display:flex;flex-direction:column;justify-content:flex-end;
  padding-top:calc(var(--nav-h) + 40px);position:relative;overflow:hidden;
}
.hero-glow{
  position:absolute;width:60vw;height:60vw;border-radius:50%;filter:blur(120px);
  opacity:.24;pointer-events:none;
  background:radial-gradient(circle at 30% 30%,var(--blue),transparent 60%),
             radial-gradient(circle at 70% 60%,var(--purple),transparent 60%),
             radial-gradient(circle at 50% 80%,var(--pink),transparent 60%);
  top:-20%;right:-15%;animation:glowDrift 14s ease-in-out infinite alternate;
}
@keyframes glowDrift{
  from{transform:translate(0,0) scale(1)}
  to{transform:translate(-8%,10%) scale(1.15)}
}
.hero-inner{position:relative;z-index:2;padding-bottom:clamp(30px,4vw,60px)}
.hero-eyebrow{margin-bottom:clamp(18px,2.4vw,30px);color:var(--grey-light)}
.hero-title{
  font-size:clamp(46px,9.2vw,148px);font-weight:800;line-height:.98;letter-spacing:-.035em;
  text-wrap:balance;
}
.hero-line{display:block;overflow:hidden;padding-bottom:.08em;margin-bottom:-.08em}
.hero-line>span{display:inline-block;transform:translateY(115%)}
.hero-sub{
  margin-top:clamp(20px,2.6vw,34px);max-width:520px;
  font-size:clamp(15px,1.5vw,19px);color:var(--grey-light);
}
.hero-ctas{display:flex;flex-wrap:wrap;gap:16px;margin-top:clamp(26px,3.4vw,44px)}
.btn{
  display:inline-flex;align-items:center;gap:12px;border-radius:100px;
  font-weight:700;font-size:14px;letter-spacing:.04em;padding:16px 32px;
  transition:transform .3s var(--ease),background-position .5s var(--ease),border-color .3s,background-color .3s;
  position:relative;
}
.btn svg{transition:transform .3s var(--ease)}
.btn:hover svg{transform:translateX(5px)}
.btn--primary{color:var(--white);background:var(--grad-135);background-size:170% 100%}
.btn--primary:hover{background-position:100% 0;transform:translateY(-2px)}
.btn--ghost{color:var(--off-white);border:1px solid rgba(255,255,255,.25)}
.btn--ghost:hover{border-color:var(--purple);background:rgba(139,92,246,.1);transform:translateY(-2px)}
.btn--dark{color:var(--black);border:1px solid rgba(11,11,15,.3)}
.btn--dark:hover{border-color:var(--purple);background:rgba(139,92,246,.08);transform:translateY(-2px)}
.btn--down svg{transform:rotate(90deg)}
.btn--down:hover svg{transform:rotate(90deg) translateX(5px)}

.hero-video-wrap{
  position:relative;z-index:2;margin-top:clamp(36px,5vw,70px);
  padding-inline:var(--pad);
}
.hero-video-frame{
  position:relative;width:min(1100px,100%);margin-inline:auto;
  border-radius:var(--radius);overflow:hidden;
  transform-origin:center bottom;
  box-shadow:0 40px 120px -30px rgba(79,124,255,.35),0 20px 80px -20px rgba(236,72,153,.25);
  clip-path:inset(0 0 100% 0 round var(--radius));
}
.hero-video-frame video{width:100%;height:clamp(340px,56vh,640px);object-fit:cover}
.hero-video-frame::after{
  content:"";position:absolute;inset:0;pointer-events:none;
  background:linear-gradient(180deg,rgba(11,11,15,.15),transparent 30%,transparent 75%,rgba(11,11,15,.35));
}
.hero-scroll{
  position:absolute;right:var(--pad);bottom:clamp(30px,4vw,60px);z-index:3;
  display:flex;flex-direction:column;align-items:center;gap:10px;
  font-size:10px;font-weight:700;letter-spacing:.3em;color:var(--grey-light);
  writing-mode:vertical-rl;
}
.hero-scroll::after{
  content:"";width:1px;height:56px;background:linear-gradient(var(--grey-light),transparent);
  animation:scrollPulse 1.8s ease-in-out infinite;
}
@keyframes scrollPulse{0%,100%{transform:scaleY(1);opacity:1}50%{transform:scaleY(.5);opacity:.4}}

/* ---------- statement ---------- */
.statement{background:var(--off-white)}
.statement-text{
  font-size:clamp(30px,4.6vw,68px);font-weight:800;line-height:1.12;letter-spacing:-.025em;
  max-width:1200px;
}
.statement-text .w{opacity:.12;transition:opacity .4s}
.statement-text .w.is-on{opacity:1}
.statement-text .grad-words{background:var(--grad);-webkit-background-clip:text;background-clip:text}
.statement-sub{margin-top:clamp(26px,3vw,40px);max-width:620px;font-size:clamp(15px,1.5vw,19px);color:var(--grey)}

/* ---------- services ---------- */
.services{background:var(--off-white);padding-top:0}
.service-row{
  display:grid;grid-template-columns:90px 1fr auto;align-items:center;gap:clamp(16px,3vw,40px);
  padding:clamp(26px,3.4vw,44px) clamp(8px,1.4vw,24px);
  border-top:1px solid rgba(11,11,15,.14);position:relative;cursor:pointer;
  transition:padding .45s var(--ease),background .45s;
}
.service-row:last-of-type{border-bottom:1px solid rgba(11,11,15,.14)}
.service-row::before{
  content:"";position:absolute;left:0;top:-1px;height:1px;width:100%;
  background:var(--grad);transform:scaleX(0);transform-origin:left;transition:transform .5s var(--ease);
}
.service-row:hover::before{transform:scaleX(1)}
.service-row:hover{padding-left:clamp(20px,3vw,44px);background:rgba(255,255,255,.6)}
.service-num{
  font-size:14px;font-weight:700;letter-spacing:.1em;color:var(--grey);
  transition:color .35s,transform .45s var(--ease);
}
.service-row:hover .service-num{color:transparent;background:var(--grad);-webkit-background-clip:text;background-clip:text;transform:translateX(6px)}
.service-name{font-size:clamp(26px,3.6vw,52px);font-weight:800;letter-spacing:-.025em;line-height:1.05}
.service-desc{
  grid-column:2;max-height:0;overflow:hidden;opacity:0;
  color:var(--grey);font-size:15px;max-width:560px;
  transition:max-height .5s var(--ease),opacity .45s,margin .45s;
}
.service-row:hover .service-desc,.service-row:focus-within .service-desc{max-height:90px;opacity:1;margin-top:12px}
.service-arrow{
  width:54px;height:54px;border-radius:50%;border:1px solid rgba(11,11,15,.2);
  display:flex;align-items:center;justify-content:center;flex-shrink:0;
  transition:background .4s,border-color .4s,transform .45s var(--ease);
}
.service-arrow svg{transition:transform .4s var(--ease)}
.service-row:hover .service-arrow{background:var(--black);border-color:var(--black);transform:rotate(-45deg)}
.service-row:hover .service-arrow svg{stroke:var(--white)}

/* ---------- marquee ---------- */
.marquee-section{background:var(--black);color:var(--off-white);padding-block:clamp(60px,8vw,110px);overflow:hidden}
.marquee-title{
  font-size:clamp(26px,3.4vw,48px);font-weight:800;letter-spacing:-.02em;
  margin-bottom:clamp(34px,4.5vw,60px);
}
.marquee{display:flex;overflow:hidden;user-select:none;-webkit-mask-image:linear-gradient(90deg,transparent,#000 8%,#000 92%,transparent);mask-image:linear-gradient(90deg,transparent,#000 8%,#000 92%,transparent)}
.marquee-track{display:flex;flex-shrink:0;align-items:center;gap:0;animation:marquee 34s linear infinite;will-change:transform}
.marquee:hover .marquee-track{animation-play-state:paused}
.marquee-item{
  display:flex;align-items:center;gap:clamp(24px,3vw,44px);padding-right:clamp(24px,3vw,44px);
  font-size:clamp(26px,3.6vw,54px);font-weight:800;letter-spacing:-.02em;white-space:nowrap;
  color:var(--off-white);
}
.marquee-item::after{content:"";width:12px;height:12px;border-radius:50%;background:var(--grad-135);flex-shrink:0}
.marquee-item:nth-child(even){color:transparent;-webkit-text-stroke:1px rgba(247,247,245,.5)}
@keyframes marquee{to{transform:translateX(-100%)}}

/* ---------- work ---------- */
.work{background:var(--off-white)}
.work-grid{display:grid;grid-template-columns:repeat(12,1fr);gap:clamp(20px,3vw,48px)}
.work-item{position:relative;cursor:pointer}
.work-item--large{grid-column:span 7}
.work-item--medium{grid-column:span 5}
.work-item--offset{margin-top:clamp(30px,6vw,110px)}
.work-frame{
  position:relative;border-radius:var(--radius);overflow:hidden;background:var(--charcoal);
  transform:translateZ(0);
}
.work-frame::after{
  content:"";position:absolute;inset:0;border-radius:var(--radius);pointer-events:none;
  box-shadow:0 0 0 0 rgba(139,92,246,0);transition:box-shadow .5s;
}
.work-item:hover .work-frame::after{box-shadow:0 24px 80px -20px rgba(139,92,246,.45),0 12px 50px -18px rgba(236,72,153,.35)}
.work-frame video{
  width:100%;height:100%;object-fit:cover;aspect-ratio:4/5;
  transition:transform .8s var(--ease);
}
.work-item--large .work-frame video{aspect-ratio:16/11}
.work-item:hover .work-frame video{transform:scale(1.05)}
.work-overlay{
  position:absolute;inset:0;display:flex;align-items:center;justify-content:center;
  background:linear-gradient(180deg,rgba(11,11,15,0) 40%,rgba(11,11,15,.55));
  opacity:0;transition:opacity .45s;
}
.work-item:hover .work-overlay,.work-item:focus-visible .work-overlay{opacity:1}
.work-play{
  width:76px;height:76px;border-radius:50%;background:rgba(255,255,255,.14);
  -webkit-backdrop-filter:blur(10px);backdrop-filter:blur(10px);
  border:1px solid rgba(255,255,255,.35);
  display:flex;align-items:center;justify-content:center;
  transform:scale(.7);transition:transform .45s var(--ease);
}
.work-item:hover .work-play{transform:scale(1)}
.work-meta{
  display:flex;align-items:baseline;justify-content:space-between;gap:16px;
  margin-top:18px;
}
.work-meta h3{font-size:clamp(18px,1.8vw,24px);font-weight:800;letter-spacing:-.01em}
.work-cat{font-size:12px;font-weight:700;letter-spacing:.2em;text-transform:uppercase;color:var(--grey)}
.work-num{
  position:absolute;top:16px;left:16px;z-index:2;
  font-size:11px;font-weight:700;letter-spacing:.22em;color:var(--white);
  background:rgba(11,11,15,.5);-webkit-backdrop-filter:blur(8px);backdrop-filter:blur(8px);
  padding:8px 14px;border-radius:100px;border:1px solid rgba(255,255,255,.15);
}
.work-more{display:flex;justify-content:center;margin-top:clamp(40px,5vw,70px)}

/* work page gallery */
.work-cat-block{margin-bottom:clamp(70px,9vw,130px)}
.work-cat-head{
  display:flex;align-items:baseline;justify-content:space-between;gap:20px;
  border-bottom:1px solid rgba(11,11,15,.14);padding-bottom:18px;margin-bottom:clamp(26px,3.4vw,44px);
}
.work-cat-head h2{font-size:clamp(28px,4vw,56px);font-weight:800;letter-spacing:-.02em}
.work-cat-head span{font-size:13px;font-weight:700;letter-spacing:.18em;color:var(--grey)}
.gallery-grid{display:grid;grid-template-columns:repeat(auto-fill,minmax(min(260px,100%),1fr));gap:clamp(16px,2.4vw,32px)}
.gallery-grid .work-frame video{aspect-ratio:9/14}

/* ---------- stats ---------- */
.stats{background:var(--black);color:var(--off-white);position:relative;overflow:hidden}
.stats .hero-glow{top:auto;bottom:-30%;left:-15%;right:auto;opacity:.16}
.stats-head{font-size:clamp(34px,5.4vw,76px);font-weight:800;line-height:1.04;letter-spacing:-.03em;max-width:900px}
.stats-grid{
  display:grid;grid-template-columns:repeat(4,1fr);gap:clamp(24px,3vw,50px);
  margin-top:clamp(50px,7vw,100px);position:relative;z-index:2;
}
.stat{border-top:1px solid rgba(255,255,255,.16);padding-top:22px}
.stat-value{
  font-size:clamp(44px,5.6vw,84px);font-weight:800;letter-spacing:-.03em;line-height:1;
  background:var(--grad);-webkit-background-clip:text;background-clip:text;color:transparent;
  font-variant-numeric:tabular-nums;
}
.stat-label{margin-top:10px;font-size:13px;font-weight:600;letter-spacing:.14em;text-transform:uppercase;color:var(--grey-light)}
.stats-note{margin-top:34px;font-size:12px;color:rgba(247,247,245,.35);letter-spacing:.06em}

/* ---------- why ---------- */
.why{background:var(--black);color:var(--off-white);transition:background 1s}
.why-list{margin-top:clamp(30px,4vw,50px)}
.why-item{
  border-top:1px solid rgba(255,255,255,.14);padding:clamp(28px,4vw,52px) 0;
  display:grid;grid-template-columns:120px 1fr;gap:clamp(16px,3vw,40px);align-items:baseline;
  opacity:.35;transition:opacity .6s;
}
.why-item.is-active{opacity:1}
.why-num{
  font-size:clamp(15px,1.4vw,18px);font-weight:700;letter-spacing:.1em;
  color:transparent;-webkit-text-stroke:1px rgba(247,247,245,.5);
  transition:all .5s;
}
.why-item.is-active .why-num{
  -webkit-text-stroke:0;background:var(--grad);-webkit-background-clip:text;background-clip:text;
  font-size:clamp(20px,2vw,28px);
}
.why-name{font-size:clamp(34px,5.4vw,80px);font-weight:800;letter-spacing:-.03em;line-height:1;transition:transform .6s var(--ease)}
.why-item.is-active .why-name{transform:translateX(14px)}
.why-desc{grid-column:2;color:var(--grey-light);max-width:520px;font-size:15px;margin-top:12px;opacity:0;transform:translateY(10px);transition:opacity .5s,transform .5s var(--ease)}
.why-item.is-active .why-desc{opacity:1;transform:none}
.why-closing{margin-top:clamp(50px,7vw,90px);font-size:clamp(22px,3vw,40px);font-weight:700;line-height:1.35;max-width:900px;color:var(--grey-light)}
.why-closing strong{color:var(--off-white);font-weight:800}

/* ---------- process ---------- */
.process{background:var(--off-white)}
.process-track{position:relative;margin-top:clamp(20px,3vw,40px)}
.process-line{
  position:absolute;left:27px;top:0;bottom:0;width:2px;background:rgba(11,11,15,.12);
}
.process-line i{
  position:absolute;inset:0;background:var(--grad);transform-origin:top;transform:scaleY(0);
  display:block;
}
.process-step{
  position:relative;display:grid;grid-template-columns:56px 1fr;gap:clamp(20px,3vw,44px);
  padding:clamp(30px,4vw,52px) 0;
}
.process-dot{
  width:56px;height:56px;border-radius:50%;background:var(--white);
  border:1px solid rgba(11,11,15,.16);display:flex;align-items:center;justify-content:center;
  font-size:14px;font-weight:800;position:relative;z-index:2;
  transition:background .5s,border-color .5s,color .5s,transform .5s var(--ease);
}
.process-step.is-active .process-dot{background:var(--black);border-color:var(--black);color:var(--white);transform:scale(1.08)}
.process-name{font-size:clamp(26px,3.4vw,48px);font-weight:800;letter-spacing:-.02em;line-height:1.05}
.process-desc{color:var(--grey);max-width:520px;margin-top:10px;font-size:15px}

/* ---------- about teaser ---------- */
.about-teaser{background:var(--off-white);padding-top:0}
.about-teaser-grid{display:grid;grid-template-columns:1.2fr .8fr;gap:clamp(30px,5vw,90px);align-items:end}
.about-teaser .section-title{margin-bottom:26px}
.about-teaser p{color:var(--grey);font-size:clamp(15px,1.5vw,19px);max-width:560px}
.about-formula{
  display:flex;flex-wrap:wrap;gap:10px 0;font-size:clamp(20px,2.6vw,36px);font-weight:800;letter-spacing:-.02em;
  align-items:center;line-height:1.5;
}
.about-formula em{font-style:normal;padding:0 .35em}
.about-formula .fx{color:transparent;background:var(--grad);-webkit-background-clip:text;background-clip:text}

/* ---------- testimonials ---------- */
.testimonials{background:var(--black);color:var(--off-white)}
.ts-slider{position:relative;max-width:900px;margin-top:clamp(30px,4vw,50px)}
.ts-viewport{overflow:hidden}
.ts-track{display:flex;transition:transform .6s var(--ease)}
.ts-slide{flex:0 0 100%;padding-right:8px}
.ts-quote{
  font-size:clamp(20px,2.6vw,34px);font-weight:600;line-height:1.4;letter-spacing:-.01em;
  min-height:160px;
}
.ts-quote::before{content:"“";display:block;font-size:64px;line-height:.6;margin-bottom:18px;background:var(--grad);-webkit-background-clip:text;background-clip:text;color:transparent}
.ts-author{margin-top:26px;font-size:13px;font-weight:700;letter-spacing:.16em;text-transform:uppercase;color:var(--grey-light)}
.ts-controls{display:flex;align-items:center;gap:18px;margin-top:34px}
.ts-btn{
  width:50px;height:50px;border-radius:50%;border:1px solid rgba(255,255,255,.25);
  display:flex;align-items:center;justify-content:center;transition:background .35s,border-color .35s;
}
.ts-btn:hover{background:var(--white);border-color:var(--white)}
.ts-btn:hover svg{stroke:var(--black)}
.ts-dots{display:flex;gap:8px;margin-left:8px}
.ts-dot{width:8px;height:8px;border-radius:50%;background:rgba(255,255,255,.25);transition:background .3s,transform .3s}
.ts-dot.is-active{background:var(--pink);transform:scale(1.3)}

/* ---------- final CTA ---------- */
.final-cta{
  position:relative;color:var(--white);text-align:left;overflow:hidden;
  background:var(--black);
}
.final-cta::before{
  content:"";position:absolute;inset:-40%;
  background:linear-gradient(120deg,rgba(79,124,255,.35),rgba(139,92,246,.3),rgba(236,72,153,.35),rgba(79,124,255,.35));
  background-size:300% 300%;animation:ctaFlow 16s ease-in-out infinite;filter:blur(60px);
}
@keyframes ctaFlow{0%,100%{background-position:0% 40%}50%{background-position:100% 60%}}
.final-cta .container{position:relative;z-index:2}
.final-cta h2{font-size:clamp(44px,7.4vw,110px);font-weight:800;letter-spacing:-.035em;line-height:1}
.final-cta p{margin-top:22px;font-size:clamp(16px,1.6vw,21px);color:rgba(255,255,255,.8)}
.final-cta .hero-ctas{margin-top:clamp(30px,4vw,52px)}
.final-cta .btn--ghost{border-color:rgba(255,255,255,.4);color:var(--white)}

/* ---------- page hero (sub pages) ---------- */
.page-hero{
  background:var(--black);color:var(--off-white);position:relative;overflow:hidden;
  padding-top:calc(var(--nav-h) + clamp(60px,9vw,130px));padding-bottom:clamp(50px,7vw,100px);
}
.page-hero .hero-glow{opacity:.18}
.page-hero h1{font-size:clamp(44px,8vw,120px);font-weight:800;letter-spacing:-.035em;line-height:.98;position:relative;z-index:2}
.page-hero .section-sub{position:relative;z-index:2;color:var(--grey-light)}
.page-hero .eyebrow{color:var(--grey-light);margin-bottom:22px;position:relative;z-index:2}

/* services page detail blocks */
.svc-detail{
  display:grid;grid-template-columns:1fr 1fr;gap:clamp(24px,4vw,70px);align-items:start;
  padding:clamp(40px,5vw,70px) 0;border-top:1px solid rgba(11,11,15,.14);
}
.svc-detail:last-child{border-bottom:1px solid rgba(11,11,15,.14)}
.svc-detail h2{font-size:clamp(26px,3.4vw,48px);font-weight:800;letter-spacing:-.02em}
.svc-detail p{color:var(--grey);margin-top:14px;font-size:15px;max-width:480px}
.svc-tags{display:flex;flex-wrap:wrap;gap:10px}
.svc-tag{
  font-size:12px;font-weight:700;letter-spacing:.08em;padding:10px 18px;border-radius:100px;
  border:1px solid rgba(11,11,15,.18);transition:border-color .3s,background .3s,color .3s;
}
.svc-tag:hover{border-color:var(--purple);background:rgba(139,92,246,.08)}

/* ---------- contact ---------- */
.contact-grid{display:grid;grid-template-columns:1.1fr .9fr;gap:clamp(36px,5vw,90px);align-items:start}
.contact-form{display:grid;gap:18px}
.form-row{display:grid;grid-template-columns:1fr 1fr;gap:18px}
.field label{display:block;font-size:12px;font-weight:700;letter-spacing:.14em;text-transform:uppercase;color:var(--grey);margin-bottom:8px}
.field input,.field select,.field textarea{
  width:100%;font-family:inherit;font-size:15px;color:var(--black);
  background:var(--white);border:1px solid rgba(11,11,15,.16);border-radius:12px;
  padding:15px 18px;transition:border-color .3s,box-shadow .3s;
}
.field textarea{min-height:140px;resize:vertical}
.field input:focus,.field select:focus,.field textarea:focus{
  outline:none;border-color:var(--purple);box-shadow:0 0 0 3px rgba(139,92,246,.15);
}
.contact-channels{display:grid;gap:14px}
.channel{
  display:flex;align-items:center;gap:18px;padding:22px;border-radius:var(--radius);
  background:var(--white);border:1px solid rgba(11,11,15,.1);
  transition:transform .35s var(--ease),border-color .35s,box-shadow .35s;
}
.channel:hover{transform:translateY(-3px);border-color:var(--purple);box-shadow:0 16px 40px -18px rgba(139,92,246,.35)}
.channel-icon{
  width:48px;height:48px;border-radius:50%;background:var(--black);color:var(--white);
  display:flex;align-items:center;justify-content:center;flex-shrink:0;
}
.channel strong{display:block;font-size:15px}
.channel span{font-size:13px;color:var(--grey)}
.form-status{font-size:14px;font-weight:600;color:var(--purple);min-height:20px}

/* ---------- footer ---------- */
.site-footer{background:var(--black);color:var(--off-white);padding-top:clamp(70px,9vw,120px)}
.footer-top{display:grid;grid-template-columns:1.3fr 1fr 1fr;gap:clamp(34px,5vw,80px);padding-bottom:clamp(50px,6vw,80px);border-bottom:1px solid rgba(255,255,255,.1)}
.footer-brand img{height:52px;width:auto;margin-bottom:20px}
.footer-brand p{color:var(--grey-light);font-size:14px;max-width:300px}
.footer-tag{display:flex;gap:12px;margin-top:18px;font-size:11px;font-weight:800;letter-spacing:.3em}
.footer-tag i{font-style:normal;background:var(--grad);-webkit-background-clip:text;background-clip:text;color:transparent}
.footer-col h4{font-size:12px;font-weight:800;letter-spacing:.24em;text-transform:uppercase;color:var(--grey-light);margin-bottom:22px}
.footer-col a{display:block;padding:7px 0;font-size:15px;color:rgba(247,247,245,.8);transition:color .3s,transform .3s var(--ease)}
.footer-col a:hover{color:var(--white);transform:translateX(6px)}
.footer-statement{
  padding:clamp(44px,6vw,70px) 0;font-size:clamp(30px,4.6vw,64px);font-weight:800;letter-spacing:-.03em;line-height:1.05;
}
.footer-bottom{
  display:flex;flex-wrap:wrap;justify-content:space-between;gap:14px;
  padding-block:26px;border-top:1px solid rgba(255,255,255,.1);
  font-size:13px;color:rgba(247,247,245,.45);
}

/* ---------- video modal ---------- */
.vmodal{
  position:fixed;inset:0;z-index:1500;background:rgba(11,11,15,.94);
  -webkit-backdrop-filter:blur(14px);backdrop-filter:blur(14px);
  display:flex;align-items:center;justify-content:center;
  opacity:0;visibility:hidden;transition:opacity .45s var(--ease),visibility .45s;
}
.vmodal.is-open{opacity:1;visibility:visible}
.vmodal-stage{
  position:relative;width:min(92vw,480px);max-height:88svh;
  transform:scale(.92) translateY(20px);transition:transform .5s var(--ease);
}
.vmodal.is-open .vmodal-stage{transform:none}
.vmodal-stage video{
  width:100%;max-height:80svh;border-radius:var(--radius);background:var(--charcoal);
  box-shadow:0 40px 120px -30px rgba(139,92,246,.5);
}
.vmodal-count{
  position:absolute;top:-44px;left:0;font-size:13px;font-weight:700;letter-spacing:.2em;color:var(--grey-light);
}
.vmodal-label{color:var(--white)}
.vmodal-close{
  position:absolute;top:-44px;right:0;color:var(--white);font-size:13px;font-weight:700;
  letter-spacing:.16em;display:flex;align-items:center;gap:8px;opacity:.8;transition:opacity .3s;
}
.vmodal-close:hover{opacity:1}
.vmodal-nav{
  position:absolute;top:50%;transform:translateY(-50%);
  width:52px;height:52px;border-radius:50%;background:rgba(255,255,255,.1);
  border:1px solid rgba(255,255,255,.25);color:var(--white);
  display:flex;align-items:center;justify-content:center;
  -webkit-backdrop-filter:blur(8px);backdrop-filter:blur(8px);
  transition:background .3s;
}
.vmodal-nav:hover{background:rgba(255,255,255,.22)}
.vmodal-prev{left:-70px}
.vmodal-next{right:-70px}

/* ---------- reveal defaults (JS toggles) ---------- */
.reveal-up{opacity:0;transform:translateY(46px)}
.reveal-fade{opacity:0}
.mask-reveal{clip-path:inset(0 0 100% 0 round var(--radius))}
.no-js .reveal-up,.no-js .reveal-fade,.no-js .mask-reveal{opacity:1;transform:none;clip-path:none}

/* ---------- responsive ---------- */
@media (max-width:1200px){
  .vmodal-prev{left:8px}.vmodal-next{right:8px}
}
@media (max-width:1023px){
  .nav-links{display:none}
  .nav-toggle{display:block}
  .stats-grid{grid-template-columns:repeat(2,1fr)}
  .about-teaser-grid{grid-template-columns:1fr}
  .contact-grid{grid-template-columns:1fr}
  .footer-top{grid-template-columns:1fr 1fr}
  .work-item--large,.work-item--medium{grid-column:span 12}
  .work-item--offset{margin-top:0}
  .why-item{grid-template-columns:70px 1fr}
  .svc-detail{grid-template-columns:1fr}
}
@media (max-width:767px){
  :root{--nav-h:70px}
  .hero-video-frame video{height:56svh}
  .service-row{grid-template-columns:56px 1fr auto;gap:12px}
  .service-arrow{width:42px;height:42px}
  .process-line{left:21px}
  .process-step{grid-template-columns:44px 1fr}
  .process-dot{width:44px;height:44px;font-size:12px}
  .form-row{grid-template-columns:1fr}
  .footer-top{grid-template-columns:1fr}
  .vmodal-stage{width:94vw}
  .vmodal-nav{width:44px;height:44px}
  .hero-scroll{display:none}
  .work-meta{flex-direction:column;gap:6px;align-items:flex-start}
}

/* ---------- reduced motion ---------- */
@media (prefers-reduced-motion:reduce){
  *,*::before,*::after{animation-duration:.01ms!important;animation-iteration-count:1!important;transition-duration:.01ms!important}
  .marquee-track{animation:none}
  .hero-glow{animation:none}
  .final-cta::before{animation:none}
  .reveal-up,.reveal-fade,.mask-reveal{opacity:1!important;transform:none!important;clip-path:none!important}
  .hero-line>span{transform:none!important}
  .statement-text .w{opacity:1!important}
}